

Scholar satisfaction is a essential part for scholar success. At RNL, now we have noticed that satisfaction can range based mostly on the establishment kind. Scholar satisfaction ranges at a four-year non-public could differ from a four-year public. As well as, now we have seen that college students at faculties with a selected identification or mission (reminiscent of Christian faculties) may additionally have completely different ranges of satisfaction. This is the reason it’s useful for establishments to have an exterior perspective for evaluating their satisfaction scores with establishments which might be most like theirs—by kind, area of the nation, or by the actual inhabitants of scholars they serve.
The worth and affect of Traditionally Black Schools and Universities (HBCUs) is well-known and documented. HBCUs play an important function in advancing instructional fairness, fostering management, and getting ready college students to excel in a world workforce. Regardless of comprising roughly 3% of U.S. faculties and universities, HBCUs produce almost 1 / 4 of all Black graduates, with affect extending past educational preparation, serving as highly effective engines of financial development, offering supportive studying environments, and culturally affirming communities at essential instances within the scholar improvement cycle.
HBCUs have skilled a surge in scholar curiosity over the previous a number of years, main many campuses to evaluate and refine recruitment and scholar success methods. On account of the elevated prioritization of scholar satisfaction, over the previous three years, RNL has created a nationwide comparability group of four-year non-public and public HBCUs, providing the most effective exterior comparability by which establishments could evaluate themselves. These information also can inform our understanding of the coed expertise at HBCUs.
How glad are college students attending HBCUs?
The RNL Student Satisfaction Inventory (SSI) is a survey instrument that measures scholar satisfaction and priorities. The evaluation informs campuses of satisfaction ranges of assorted elements of the coed expertise, together with educational effectiveness, educational advising, and recruitment and monetary help. The evaluation then identifies how these satisfaction ranges have an effect on scholar selections associated to persistence. Over the previous three educational years (2021-22, 2022-23, and 2023-24), 8,938 college students attending 20 HBCUs have accomplished the SSI, offering a chance for us to evaluate their satisfaction and evaluate it to college students at different four-year public or non-public establishments.
Why do college students select HBCUs?
The SSI asks college students to charge the significance of things that influenced their determination to enroll at their faculty or college. Once we discover the outcomes for college students at HBCUs in contrast with college students on the different two establishment varieties, we see the next ranges of significance positioned on every issue:


Notice the upper significance ranges HBCU college students positioned on suggestions from household and mates, underscoring the significance of highlighting scholar and alumni outcomes. These outcomes invite college leaders, together with admissions and enrollment officers, institutional development/transformation officers, and management inside alumni affairs, to think about how they’re positioning varied components and what messaging they might wish to emphasize all through the recruitment course of.


As this chart on general perceptions signifies, college students at HBCUs have decrease ranges over general satisfaction and had been much less more likely to say they might re-enroll at their establishment in the event that they needed to do it another time in comparison with four-year establishments nationally. Though a number of components could contribute to variations in satisfaction ranges, this means that there’s potential for enchancment in serving college students at HBCUs and assembly their expectations. A number of components could contribute to the variations in satisfaction ranges. The decision to motion, nevertheless, is evident—campuses should create and implement concrete motion plans to handle excessive precedence considerations.
The Energy of Institutional Alternative
For years, RNL has famous that college students attending their first-choice establishment are likely to have larger satisfaction than college students attending their second- or third-choice establishment. Ideally, an establishment ought to try to have the bulk inhabitants imagine the establishment is their first selection, to be in the most effective place for larger satisfaction scores. On this HBCU information set, the affect of institutional selection is clearly seen. As illustrated within the chart under, solely 47% of scholars point out that the HBCU was their first selection, as in contrast with 64% of scholars at four-year public nationally and 63% of scholars at four-year non-public establishments.




Whereas these two charts look related, the second exhibits the proportion of scholars who stated they had been glad or very glad with their expertise based mostly on whether or not they thought the college was their first-, second- or third-choice. These percentages decline significantly for college students who didn’t wish to attend the establishment.
This means that HBCUs have a chance to higher place themselves as a first-choice establishment for the inhabitants of scholars they’re actively recruiting and to speak why their faculty is the most effective match and the best choice for the coed. Bigger pattern sizes from HBCU campuses may additional help with understanding the affect of institutional selection on satisfaction ranges.
Many strengths and some challenges
The SSI asks college students to point each a degree of significance and a degree of satisfaction with a wide range of scholar experiences each inside and outdoors of the classroom. The mix of those scores result in the identification of strengths (excessive significance and excessive satisfaction) and challenges (excessive significance and low satisfaction). Strengths and challenges are recognized for particular person establishments administering the survey instrument and may also be indicated for the nationwide comparability information units.
Once we reviewed the nationwide HBCU group of 8,938 college students, extra strengths than challenges had been recognized.
Strengths
- My educational advisor is educated about necessities in my main.
- Main necessities are clear and cheap.
- I’m able to expertise mental development right here.
- Tutoring providers are available.
- Practically the entire school are educated of their subject.
- My educational advisor is approachable.
- The content material of the programs inside my main is efficacious.
- Library sources and providers are enough.
- There’s a sturdy dedication to racial concord on this campus.
- College are normally obtainable after class and through workplace hours.
- There’s a dedication to educational excellence on this campus.
- Class change (drop/add) insurance policies are cheap.
- Scholar disciplinary procedures are honest.
- The coed heart is a snug place for college students to spend their leisure time.
- Library employees are useful and approachable.
- Bookstore employees are useful.
Whereas many of those strengths overlap with what we see within the nationwide four-year non-public and public information units, it’s nonetheless noteworthy to focus on that, regardless of the widely decrease satisfaction scores at HBCUs, there are nonetheless many areas to have a good time. College students worth the assist acquired by school and employees. College students recognize the provision of educational sources. College students are extremely appreciative that their campus communities are accepting and affirming of who they’re and assist who they’re searching for to turn into.
Challenges
Solely 5 challenges had been recognized within the nationwide HBCU information set:
- I’m able to register for lessons I would like with few conflicts.
- Tuition paid is a worthwhile funding.
- Safety employees reply rapidly in emergencies.
- This establishment exhibits concern for college students as people.
- College present well timed suggestions about scholar progress in a course.
Once more, most of these things overlap with challenges recognized on the different establishment varieties, which says that the expertise college students are having at HBCUs could also be extra related than it’s completely different. Nevertheless, that doesn’t low cost the truth that the HBCUs convey one thing particular to {the marketplace} for college students.
Survey your college students
Whereas observing nationwide norms is efficacious, the best worth comes when establishments survey their very own scholar populations to find out satisfaction ranges and to see particular strengths and challenges that apply to their faculty or college. Please contact Julie Bryant if you’re fascinated about studying extra about assessing scholar satisfaction in your campus. In case you are an HBCU, RNL will present the extra comparability group of simply HBCUs to you at no further cost.
RNL helps HBCUs by way of varied initiatives aimed toward enhancing enrollment, scholar success, and fundraising efforts. Key contributions embody:
- Annual HBCU Summit: RNL organizes a yearly summit tailor-made for HBCU leaders to community, share information, alternate concepts, and develop actionable plans for instant campus implementation. This year’s summit will take place July 21 in Atlanta, Georgia, and can concentrate on advertising, recruitment, scholar success methods, the affect of traits and expertise on HBCUs and the affect sociopolitical local weather shifts could have on operational technique.
- On-demand webinars: RNL affords webinars reminiscent of “Amplifying Excellence: Enhancing Student Success and Retention at HBCUs,” which discover information on first-year college students and HBCUS whereas offering methods to assist scholar retention and diploma attainment.
- Devoted crew for HBCUs: RNL has a longtime crew of senior-level consultants targeted on supporting HBCUs. I lead this crew, and we intention to assist establishments improve service to college students, meet enrollment and income targets, and fulfill their mission.
By way of these efforts, RNL demonstrates a dedication to empowering HBCUs with the instruments and information essential to thrive in a aggressive instructional panorama.
2025 RNL HBCU Summit
July 21, 2025 in Atlanta
Join us for this one-day Summit held earlier than the RNL Nationwide Convention. You’ll hear key methods for assembly your targets for advertising, recruitment, and retention. Registration is complimentary once you additionally register for the RNL Nationwide Convention.