Wednesday, October 16, 2024

The Briefing – Pretend Evaluations, Actual Penalties: Client Evaluation Dos and Don’ts

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The FTC lately introduced a brand new rule to fight pretend shopper opinions and testimonials. Scott Hervey and Jessica Marlow clarify how this choice will influence companies and the influencer advertising trade on this episode of The Briefing.

Watch this episode on the Weintraub YouTube channel or take heed to this podcast episode here.



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